The Pragmatic Edit

Product Management Soundbite: Value Management

January 20, 2022 Krishna Kutty, Sindhu Kutty, Nicole-Ann Poitras Season 2 Episode 1
The Pragmatic Edit
Product Management Soundbite: Value Management
Show Notes

A quick chat with Product Executive, Jamie Bernard, about value management - what it means, where product leaders sit on this focus, the three prongs (value-based marketing, pricing, and selling), and enterprise strategic planning.

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